Course curriculum

  1. 1

    • Welcome to the Black Friday Challenge
  2. 2

    • Challenge Principles, Purpose and Expectations

    • How to Personalise your Challenge

    • How Do Challenge Entries Work?

    • Suggested Black Friday Prizes

    • How to Announce Prizes best?

  3. 3

    • How to Update from an Existing Challenge
  4. 4

    • Step 1: Brand and Design your Challenge Landing Page

    • Step 2: Brand your Thank You Page

    • Step 3: Add your Domain and SEO!

    • Step 4a: Turn on and Check Your 1st Automation

    • Step 4b: Turn on and Check Your 2nd Automation
  5. 5

    • Black Friday Challenge Automation Check
  6. 6

    • Optimise your IG BEFORE promoting!

    • SUN 12th NOV - Pre-Announcement

    • MON 13th NOV - Day 1 - Announcement Post w/ Template

    • TUE 14th NOV - Day 2 - Challenge Habit Post & Announcement Email

    • WED 15th NOV - Day 3 - Further Info Post

    • THUR 16th NOV - Day 4 - Social Proof & Urgency Email

    • FRI 17th NOV - Day 5 - Urgency Post

    • SAT 18th NOV - Day 6 - Self-Reflection Post

    • SUN 19th NOV - Day 7 - Urgency Final Post
  7. 7

    • How to Build a Community Group

    • How to Maximise Engagement - Group Chat Prompts

    • How to Convert with Calls