The Festive Giveaway Playbook
'Tis the Season to build a wonderful, festive giveaway to share with your audience! 🎄 Release a giveaway to generate some new leads (and to give back to your audience!) this December ahead of the January rush.
Course curriculum
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1
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Giveaway Overview
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How Does a Giveaway Work?
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2
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January Offer Creation
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Giveaway Prizes and No. of Winners
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3
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First Steps... (Do not miss this!)
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Message Scripts + Tips for Getting Leads
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Pre-GIVEAWAY Build Up + Teaser Post (1-2 days before)
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Day 1 - Giveaway Announcement Post
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Day 2 - Email Campaign & Value Add Post w/ Giveaway
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Day 3 - Lead Outreach!
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Day 4 - Social Proof Post
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Day 5 - Value Post
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Day 6 - Penultimate Day - Email Campaign Urgency w/ Content
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4
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How to Announce the Winner
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Day 6 - Story Urgency and Announcement Post
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Messaging Runner Up Leads
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